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Worst Decision Ever

  • Icon 1 Business Strategy
  • Icon 2 Digital Marketing
  • Icon 3 Branding & Graphic Design
  • Icon 4 Web Design & Development
  • Icon 5 Video Production
  • Icon 6 Traditional Marketing

As as joint effort between the Safety Village of South Dakota and State Farm, Worst Decision Ever was an awareness campaign aimed at teaching teenagers the dangers of driving while impaired.

Challenge

The Worst Decision Ever campaign needed educational marketing materials that would increase awareness of the dangers of distracted and impaired driving. It needed to effectively communicate to teens that drinking and driving is the worst decision ever.

Solution 

44i partnered with Safety Village of South Dakota to create a responsive website that has educational information about the consequences of driving while impaired. It has facts, statistics, and additional resources on the dangers of driving under the influence. As part of the campaign, 44i also produced a video that was used on TV and YouTube. We also created a digital marketing campaign that consisted of display and YouTube ads, and incorporated traditional marketing with a statewide billboard campaign. 

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44i, Inc.

We are 44 Interactive, a digital advertising agency in Sioux Falls, South Dakota. Glad you found us. It means we’re doing our job. Online Marketing & Web Development... 605.334.4464 https://44interactive.com/media/library/fluid-mod-setting/21/logo/logo.png https://44interactive.com/media/library/fluid-mod-page/2/slideshow/sioux-falls-digital-marketing-company-seo-sem.jpg 1602 S. Western Ave. Sioux Falls SD 57105 US 43.53077940 -96.75122100 http://facebook.com/44interactive http://twitter.com/44interactive http://instagram.com/44interactive https://www.linkedin.com/company/44-interactive/ Mo 08:00-17:00 Tu 08:00-17:00 We 08:00-17:00 Th 08:00-17:00 Fr 08:00-17:00

Services

Business Strategy https://44interactive.com/media/library/fluid-mod-page/51/icon/icon-1.png

Research

Strategic Planning

ROI Studies

Competitive Analysis

CSA Analysis

Budget Allocation

Reporting

Digital Marketing https://44interactive.com/media/library/fluid-mod-page/10/slideshow/sioux-fall-digital-marketing-seo-sem.png

Search Engine Optimization https://44interactive.com/media/library/fluid-mod-page/12/icon/search-engine.png

Search Engine Marketing https://44interactive.com/media/library/fluid-mod-page/11/icon/search-engine-marketing-company.png

Banner https://44interactive.com/media/library/fluid-mod-page/13/icon/online-display-advertising.png

Audience Targeting

Retargeting https://44interactive.com/media/library/fluid-mod-page/27/icon/icon-banner.png

Video https://44interactive.com/media/library/fluid-mod-page/16/icon/video-marketing-and-production.png

Social Media https://44interactive.com/media/library/fluid-mod-page/14/icon/social-media-marketing-and-strategy.png

Email Marketing https://44interactive.com/media/library/fluid-mod-page/15/icon/click-worthy-email-marketing.png

Branding & Graphic Design https://44interactive.com/media/library/fluid-mod-page/35/slideshow/design.png

Branding & Logo Design https://44interactive.com/media/library/fluid-mod-page/41/slideshow/44i_logo.jpg

Marketing Material https://44interactive.com/media/library/fluid-mod-page/43/slideshow/44_marketingmat.jpg

Infographics https://44interactive.com/media/library/fluid-mod-page/44/slideshow/44i_HeadersInfo.jpg

Brand Guidelines https://44interactive.com/media/library/fluid-mod-page/46/slideshow/44i_HeadersBrand.jpg

Social Media Graphics https://44interactive.com/media/library/fluid-mod-page/45/slideshow/44i_HeadersSocial.jpg

Web Design & Development https://44interactive.com/media/library/fluid-mod-page/17/slideshow/sioux-falls-website-design-development-company.jpg

Design https://44interactive.com/media/library/fluid-mod-page/18/icon/design-elements-for-websites.png

Development https://44interactive.com/media/library/fluid-mod-page/19/icon/full-stack-website-development-company.png

CMS https://44interactive.com/media/library/fluid-mod-page/23/icon/schedule-a-cms-demo-today.png

Responsive https://44interactive.com/media/library/fluid-mod-page/20/icon/responsive-website-design.png

E-Commerce https://44interactive.com/media/library/fluid-mod-page/21/icon/sell-products-on-your-website.png

Automation https://44interactive.com/media/library/fluid-mod-page/22/icon/websites-that-are-automated.png

Video Production https://44interactive.com/media/library/fluid-mod-page/32/slideshow/video.png

Corporate/Recruiting Videos

Landing Page Video

Aerial Video & Photography

YouTube Channel Development

Studio https://44interactive.com/media/library/fluid-mod-page/36/icon/clapboard.png

Editing Suite https://44interactive.com/media/library/fluid-mod-page/37/icon/editing.png

Audio Production https://44interactive.com/media/library/fluid-mod-page/38/icon/levels.png

Specialty Equipment https://44interactive.com/media/library/fluid-mod-page/48/icon/studio-equipment.png

High Definition https://44interactive.com/media/library/fluid-mod-page/39/icon/hd.png

Traditional Marketing https://44interactive.com/media/library/fluid-mod-page/52/icon/icon-6.png

Television

Radio

Print Publications

Outdoor

Media Buying